Google has officially launched two powerful updates for Google Business Profiles: Google post scheduling and multi-location posting. This update will eliminate the need for third-party tools and also make local content management simple for franchises, agencies, and other multi-location brands.
This major update was announced by Lisa Landsman from Google on LinkedIn. She highlighted that the upcoming holiday season is a hectic time for your business; consider it a significant opportunity to showcase your events, offers, and updates to potential customers actively searching.
Scheduling Google Posts
Ever wish you could prepare your posts for the week or even the month in advance? Now, Businesses can do just that by scheduling new Google posts within their Google Business Profiles. This can be done using the new option ‘Schedule this post’. You can also set the date and time you want to schedule that post.
Lisa Landsman also encouraged users to “plan your entire week or month,” emphasizing that whether it’s announcing an event, a special offer, or just keeping your customers updated, everything can be planned ahead so you don’t have to drop everything at the last minute.
Multi-Location Publishing
Just imagine if your brand has multiple branches across different locations, then it would be a hassle to recreate the same post in different locations at once. The update enables users to create a single post and publish it to multiple locations with a single click. To do this, when selecting the target locations for a post, you’ll see an option to publish across multiple profiles at once. This will be helpful for many franchises and other retail chains in synchronizing their promotions and maintaining consistent communication across all locations.
Wrapping Up
Together, these post scheduling and multi-location publishing features made GBP a powerful tool for enhancing local visibility and AI-driven search experiences. As businesses are busy all the time, they can use their free time to pre-schedule Google posts according to their convenience. They can also reduce the time taken for manual GBP management. This update will clearly keep your Google Business Profile fresh, engaging, and ready to convert customers at every stage of their journey. To know more detailed updates like this, visit finprov website today.
FAQs
- Is the scheduling feature available to all businesses?
Yes, this feature is available to all businesses. If you are not seeing it, then give it some time as official launch had just happened .It may reflect time to appear in your profile manager.
2. Can I still post manually if I want?
Absolutely. Scheduling is optional; you can create and publish posts instantly anytime.
3. What types of posts can be scheduled?
You can schedule most common post types like updates, offers, events, and announcements.
4. Will scheduled posts help with visibility?
Consistent posting keeps your profile active, which can improve customer engagement and help your business stay more visible on Google.
5. Do multi-location posts show the same in all branches?
Yes, the message stays the same, but each location’s profile displays it separately for local customers.
