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Digital marketing is important for a successful online presence. But, many companies make mistakes in digital marketing that can hold them back. We’ll discuss the top 10 digital marketing mistakes to avoid and tips for a successful online presence. It might be surprising, but some of the biggest digital marketing mistakes happen before your campaign […]
10 Common Mistakes to Avoid in Digital Marketing Read More »
In the fast-changing online world, businesses continually look for new ways to stay ahead and reach their target audience. Doing well in digital marketing means understanding basic principles. We can remember them as the 7 C’s of digital marketing: Customer, Content, Community, Context, Convenience, Cohesion, and Conversion. These seven things help marketers make and improve
What are the 7 Cs of Digital Marketing? Read More »
A strategy is a roadmap for achieving long-term goals. In the digital world, a digital marketing strategy combines planned online activities to reach specific business objectives. It involves executing planned actions at the right time through suitable online channels to boost revenue and foster relationships. Now, let’s delve into the role of content marketing. Why
Role of Content Marketing in Digital Marketing Read More »
If you’ve ever encountered the term “Pogo sticking in SEO” or marketing discussions, you’ve likely realised it’s not as enjoyable as it may sound. Pogo sticking in SEO, is a concept introduced by Google. It refers to a user visiting your site from a search engine results page (SERP), leaving your page, and returning to
What is Pogo Sticking in SEO? Read More »
Are you curious about the prospects of digital marketing in India? This post holds valuable insights for you. With technology constantly evolving, the field of marketing is changing, too. The widespread adoption of mobile phones and the Internet has turned digital marketing into a crucial and emerging field. It can be utilised to advertise products
Scope of Digital Marketing in 2024 Read More »
Local SEO encompasses optimising your website and online presence to attain high positions in search engine results, with a specific focus on a particular geographic location. This strategic approach is necessary for businesses seeking to attract local customers to their physical storefronts, restaurants, retail shops, and service providers. To help you navigate this critical aspect
7 Tips to Optimise Your Website for Local SEO Read More »
In today’s dynamic business environment, utilising digital marketing’s power is no longer an option but a strategic necessity. As consumers increasingly turn to online channels for information, products, and services, businesses must adapt and deploy effective digital marketing strategies to stay competitive and foster growth. A well-crafted digital marketing approach can propel your business to
10 Digital Marketing Strategies to Boost Your Business Read More »
Digital marketing represents a contemporary approach to effectively promoting products and services through digital channels. It’s a dynamic field that perpetually evolves, continuously generating fresh opportunities within the industry. To thrive in digital marketing, businesses must meticulously construct high-impact marketing strategies that fuel growth. An essential aspect of digital marketing is its holistic nature; it
Why Choose Our Digital Marketing Training Institute in Kochi for Career Growth? Read More »
As we approach 2023, digital marketing is rising due to the growing number of businesses moving online and developing new technologies. We now primarily interact with and connect with brands through digital platforms, emphasizing the importance of digital marketing tools. Companies that use these tools will stay caught up in the rapidly changing business world.
Top Reasons Why You Should Learn Digital Marketing in 2023 Read More »
In today’s business world, drawing in clients and customers is essential to succeed. Marketing plays a vital role in achieving this goal. While traditional marketing channels such as TV and radio still have their place, businesses that truly embrace digital marketing strategies. In the digital era, further accelerated by the pandemic, digital marketing has become
What Does a Digital Marketer Do? – Roles and Responsibilities Read More »
