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Building Your Personal Brand as a Digital Marketer in Kochi

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Digital marketers often focus on marketing products and brands, but overlook the importance of creating their own brand. As products become popular through branding, digital marketers may too. By creating an easily identifiable brand identity for your product or service, it will become much simpler for it to showcase its abilities in an increasingly crowded […]

Evolving Trends in Search Behaviour and SEO

featured image showing Trends in Search Behaviour and SEO

Search behaviour has changed a lot over time. Earlier, search engines only matched words from a query. Now, with AI and natural language processing, they understand what people actually mean. The rise of smartphones also made voice search and image search popular, changing the way users look for information. Because of this, the role of […]

Top Job-Oriented IT courses in demand

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Want to get better in IT? If you want to grow in the IT field, this is the time to get professional training and a certificate. Technology changes quickly, and companies are interested in people with the ability to learn fast and start working immediately. By choosing the right job-oriented IT courses, you can learn […]

Benefits of Having a Career In Finance

Benefits of Having a Career In Finance

The finance industry presents abundant career opportunities, encompassing banking, insurance, and financial institutions. People who work in finance look at data, figure out dangers, and give important recommendations on financial decisions. If you want to learn about the world economy, how to make money, and how to be financially independent, getting a bachelor’s degree in […]

What is an Audit Trail: Types, Examples, and How They Work

What is an Audit Trail

“Uncontrolled access to data, with no audit trail of activity and no oversight, would be going too far. This applies to both commercial and government use of data about people”-John Poindexter (Former National Security Advisor of the United States) Have you ever imagined how companies and government agencies guard their sensitive information free of unauthorised […]

Top 10 Features of SAP S/4HANA

Features of SAP S/4HANA

SAP S/4 HANA is one of the Enterprise Resource Planning (ERP) systems that are specially developed to be used by large organisations and enterprises, and it has received great attention. Being the successor of SAP ERP and SAP R/3, this platform has been optimally designed to realise the strength of the in-memory database of SAP […]

Aspects to be strictly monitored by an Accountant

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An accountant plays an important role in ensuring the financial stability and long-term success of any business. With accurate and efficient accounting, business leaders gain the clarity they need to perform different processes such as making informed decisions, managing risks, remaining compliant, and driving stronger financial performance. So accounting is an important part that provides […]

Best job oriented courses after B.com

job oriented courses after B.com

Picking the right job after college can be tough, especially in finance. If you’re looking for job oriented courses after B.Com, gaining practical skills in accounting and taxation can really make you shine. Among the best job-oriented courses after B.Com, specialist training programs assist in bridging the gap between theory and real-world applications. Enrolling in […]

GST Compliance Checklist 2025

GST compliance checklist

Introduction Running a successful business today means keeping up with the latest rules, and having a clear GST compliance checklist is one of the most important steps. Many businesses often struggle because they don’t fully understand what is GST compliance, leading to missed deadlines and penalties. Basically, GST compliance means doing everything you’re supposed to […]

10 Best Digital Marketing Institutes In Calicut

10 best digital marketing institutes in calicut

Calicut in Kerala is quickly becoming an excellent place for digital marketing education, with many good institutes offering solid training for everyone from newbies to seasoned pros. If you’re starting or want to improve what you know, the 10 best digital marketing institutes in Calicut have a good mix of practical learning and valuable knowledge. […]

SEO vs. SEM: How Do They Work Together?

seo vs sem : how do they work together

Introduction If you’re diving into digital marketing, one of the first things you’ll hear about is the difference between SEO and SEM. These two strategies are often discussed together, but they play very different roles when it comes to building your online presence. When looking at SEO vs SEM, it’s not really about choosing one […]